Best times to post on YouTube in São Paulo 🇧🇷

The best time to post on YouTube in São Paulo, Brazil is 10 AM on Sunday, São Paulo time.

Sunday, Tuesday and Monday are the strongest days to post on YouTube; Thursday and Wednesday are the weakest, though posting there still works and engagement just dips.

No. The hours are stated on the São Paulo clock, so they hold through a daylight-saving change. What changes is what they read as on your clock if you are posting from somewhere else.

Long-form YouTube peaks in the morning on weekdays and around midday at the weekend, with Sunday the strongest day for a new upload. The numbers are aggregated from several reputable public analyses of engagement across billions of posts, published by major social scheduling platforms, and reported in the audience's local time, which is why this page is scoped to São Paulo, Brazil rather than to your own location. Sunday, Tuesday and Monday are the strongest days to post on YouTube; Thursday and Wednesday are the weakest, though posting there still works and engagement just dips. That best slot sits inside a wider 9 AM to 11 AM and 12 PM to 1 PM stretch on Sunday, São Paulo time. The same times apply across São Paulo's timezone, including Rio de Janeiro and Brasília.

Then 9 AM to 11 AM and 12 PM to 1 PM on Sunday is not what your own clock will say. Pick your own city in the "I post from" chooser at the top and the conversion is done for you, daylight-saving rules included, so you can see whether the window falls in your morning, your night, or on a different day entirely.